Working For A “Why” with Ericka Pierce

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Bulletproof Dental Practice Podcast Episode 131

Hosts: Dr. Craig Spodak & Dr. Peter Boulden

Guest: Ericka Pierce

Key Takeaways

● Introduction  

● AllStar Smiles 

● ADS Cares 

● Working for a “Why”  

● Great Marketing/Brand Equity 

● Creating a Social Narrative 

● Giving Back Authentically 

● Company Culture 

● Making Our Teams and Our Lives Better/Personal Fulfillment 

● Differentiation from Other Practices 

● Helping the Community 

● Affiliate Dental Network 

● Annual Events 

● Company Culture of Giving Back Attracts Higher Caliber Team Members 

References

The Millenial Whisperer by Chris Tuff 

All-Star Smiles 

ADS Cares 

Summit 2020   

Tweetable   

Do Good by Doing Well 

Contact Peter & Craig

* No interviewee solicitations